UpdateMarch 30, 20261 min read
OpenAI's Sora App Implodes: $1 Million Daily Burn Rate and 50% User Loss
OpenAI's Sora app has suffered a catastrophic decline in users, losing half of its user base in record time, while burning through $1 million daily. The app's demise marks a strategic pivot for OpenAI, as it redirects resources towards more lucrative areas of its business.
OpenAI is shutting down Sora after the video app burned through about a million dollars a day in compute, quickly lost half its users, and turned from a prestige project into a liability. The company is redirecting those resources toward coding, enterprise, and agent-based AI products with stronger business potential. The article OpenAI's Sora burned a million dollars a day while losing half its users in record time appeared first on The Decoder.